Here's what some of our customers say about our New Client Attraction work:

We have just received our first round of financing to create our financial analysis product called "Resolve". We wanted to pre-sell and gain expressions of interest of the product. Murray hired a business developer and in less than 3 month we had 65 web based demos and over 65% said they would buy our product. Murray has helped us establish who our market is, what they need, and pre-sell our product before it comes out.

- Anthony Carroll, President

- Litehaus Technologies Inc

We market and sell web site design & content management solutions to non-profit groups associations. Typically most of our business comes from word- of mouth. We wanted to increase our sales in 2006. It's been just 2 months now in working with Murray Warren and he has developed all of our pro-active marketing strategies. We are now generating 5 - 8 demos with new clients per week and closing $15,000 - $30,000 worth of new business per month. Our sales momentum has increased dramatically over the last 3 months.

- Molly McDonald, Vice President

- EXWARE Solutions

I have worked with Murray Warrens New Customer Attraction Company 3 X now . Previously with my other companies CAC Computers and DTM Systems. He was the central architect in setting up my new company. He hired and trained 4 expert telesales people, created all of the appointment setting scripts, all of the objection handlers and provided ongoing coaching and training. With his help we are on track to achieve our goal of $80,000 per month in sales revenues.

- Bill ODrowski, President


We have 2 vertical markets of niche oriented software products. One niche is the Goff Tournament Market, the other is custom MFGs. With our 2 software solutions we needed to get more sales and traction in this area. We heard about The killer success from one of my other YEO (Young Entrepreneurs Organization) Members, Bill Scott from GreenPipe Industries. Its now been 6 months since we have worked with Murray Warren to build our telesales, lead generation initiative.

Our sales revenues are up 47% our sales activity has increased over 300% and we are on track to exceed our sales goals for 2006.

- Herb Fensury, President

- ENFOCOM, Calgary Alberta

I am the president of The Approved Group. We market and sell a unique, High impact advertising specialty, loyalty Program to Fortune 1,000 companies All over N. America. Our flagship book is called "Buyer Approved Selling". Out of the blue, Murray cold calls me and Honestly I thought it was a prank. It followed our very own "Buyer Approved format". Before we met Murray we would call up Fortune 1,000 companies, qualify them, send them a sample book, and attempt to follow-up to close them. This is where we ran into the "Sales Cat & Mouse game" Within 3 days of consulting with us he has revolutionized our sales process and implemented step-by-step process of connecting with senior level decision makers setting up a web conferencing solution to make a customized presentation, gain agreement on the pains and problems, then close the sales on the initial call. No call backs, no chasing, no smoking Hopeium. We have eliminated the "Constipated Sales Funnel" and are closing more sales then ever.

- Mitch Merker, President

- The Approved Group

Our company NEOCODE is custom software Development & FileMaker design firm. We have built a great market with "custom web based order processing solutions". We are software developers not marketing gurus. So when Murray cold called me about his Synchronized Selling System, I had to learn more. In less than 6 weeks Murray hired the right telesales people, trained them to locate new business opportunities for 2 different lines of business, created all of the telesales scripts, tested the scripts by making LIVE cold calls, and provided on-going mentoring and coaching. Our Demos and sales activity has increased over 220%, We are building more relationships and closing more deals.

- Joshua Paul, President

- NEOCODE Software Ltd

Before we met Murray Warren (BMW) we did all of our own prospecting for new business & cold calling to develop new business opportunities and line up meetings and demos. In fact, Jeff O'Neil and I are pretty good at it, since we are sales veterans and sales trainers. That being said, it's not the most productive and best use of our time. Murray called us and presented his "Openers and Closers" selling solution, where openers open new accounts and set up sales meetings and closers present and close deals. We are in our 4th month and are incredibly happy with the results. Our sales revenues are up almost 200%, hired 4 excellent telesales people for our company, created incredible telesales training material, competitive selling rebuttals. We are accelerating our sales revenues massively because of his help.

- Susan Niven, Vice President

- Momentum Conferencing

We are Canada #1 financial seminar marketing company specializing in financial, currency trading and real estate products through live seminars, Conferences and workshops using this model our historical results are 8% - 12% Conversion / closing ratio. We had never tried telesales / telemarketing and had heard about Murrays proven success through a colleague of mine. To say I'm totally delighted is hardly enough. Im blown away and thrilled with the results in les than 2.5 months. He hired an outstanding closer named Martin, created a very effective 4 stage selling process; direct mail, e-mail, voice mail, and telesales. We have grossed over $292,000.00 in less than 2.5 months. This will add another $1.2 million to our bottom line. Our conversion ratio is now 15% - 26%, and this will add another 33% in increased sales to our yearly revenue.

- D.J. Richoux, President

- Business Breakthrough Technologies Inc

I have been a C.A. for over 20 years and have built a thriving, professional practice and I'm very connected in the business community. When Murray Warren contacted me I was intrigued to learn about his sales pipeline increasing strategy. Murray has taught me to think about "What's my core competency?". Should I be the one focusing all of my time, energy and effort to promote my new web based accounting service called Murray made me realize its not the best us of my time, he was right focus on your niche. He hired 2 business developers to obtain meetings and appointments. This has led to significantly more demos, quotes and more new accounts signing up for our service. And the best thing is that my time is now leveraged . Telemarketing does work in a professional business like ours, as long its done Murrays way.

- Wayne Zielke C.A., President


This is the problem we solve all over N. America; Law enforcement, FBI, and Justice Departments cannot share critical, time sensitive information with other cities and municipalities. Murray had been consistently approaching our company for over 12 months to see if we would explore his Telesales Lead Generation program. Every executive team member in our company was extremely skeptical that you could cold call our unique market. They were all wrong, Murrays Telesales based lead Generation program has proven quite effective. Within 2 months Murray hired an excellent new business development expert, created superb telesales scripts to pursue the Law Enforcement agencies in the US markets.

We are now booking 2 - 7 demos per day, greatly increased the sales activity and are on track to close many big opportunities because of his help.

- Al Kassam, Vice President of Sales

- Roy Trivett President

- Visiphor Canada Inc.

Corporate Inside Sales & Telesales Setup

Are you struggling to build a professional sales team, create a massive sales pipeline in the North American marketplace and close more new business now …
in this tough,
chaotic economy?


“ If You’re searching for a way to get more ‘Face Time’ & meetings with top decision makers in your most desired niche markets, at the same time Expand and Grow your Business & increase your Sales Revenues and you’re fed up with the tough economy and competitive markets”

Then …this could be one of the most important letters & videos you could ever view ;

Experiencing any of these challenges and problems;

  • Economic Crisis
  • Sales are down and off everywhere
  • Corporate purchasing decisions are being put “On Hold’
  • Sales targets, quotas and the numbers of your sales team are slipping.
  • Businesses are scared and aren’t investing
    right now

Time for a reality check…

“ I’ll show you exactly how I generated $ 733 Million in increased revenues for my 383 B2B Clients and how your company can Increase your Sales Revenues, Triple your Sales Pipeline and get 200% -400% more meetings with any top decision maker in any niche market in
less than 4 months guaranteed

One thing I’ve learned after having worked with 383 companies , in over 47 different industries working with them as a ‘Revenue Acceleration expert’ and generating $ 733 million in increased revenues for them

Nothing much has changed since I started being a salesman in 1979 in Los Angeles. YES – technology has changed , the products have changed. But one thing for sure the purchasers today have got many more options, suppliers and providers than they have ever had

The process hasn’t changed at all .

If you’re marketing and selling any type of B2B product in the Canada or USA markets AND you have to get through to top level ‘ C ‘ suite decision makers across town , across the country or all over the World – you have challenges…

Whether you have an abundance of web in–bound inquiries , from organic search , Pay perclick ,referrals, word-of-mouth, trade show leads, lists from Dunn and Bradstreet,, Info USA or from your marketing department , you have to ;

A) Connect with top level decision makers in your most desired niche markets . You need to qualify them or dis-qualify them for interest, needs, time-frame and money –and then set up a meeting with them

B) You need to diffuse the pressure, build up trust –Engage in a Killer presentation with them, find their pains, problems and challenges, magnify the hurt and then heal them with a solution

C) AND then you need to GTM –Get the Money –Close the deal.

“ Want to discover the ‘Shocking Truth’ about how to accelerate your sales revenues, capitalize on new market opportunities in record breaking time and have a consistent and predictable revenue stream for your company? ”

The answer…

Stop relying on your sales team or channel partners to build up a sales pipeline , prospect and cold call for new sales opportunities and set up meetings and presentations with top decision makers of your most desired markets

These are the facts, problems and challenges that every company has ;

It’s a battle to get through to the ‘C’ suite,CEO , CTO , CIO , VP’s , G.M’s mind share for 2 minutes to qualify for interest and needs –let alone 20 minutes to book a meeting with them

  • It takes about 7- 14 attempted calls to reach a top level decision maker .
  • They are all busy, hiding behind voice mail , secretaries, palace guards , executive assistants, screeners that are holding you back from talking with the right person.

  • They are not reading un-solicited E-mail and Direct mail pieces that are sent to them

–It’s socially acceptable for the buyers and admin people not tell you the truth. When they say “ send me something”, it’s typically a brush-off.

  • Getting sales appointments and meetings with the ‘Right’ decision maker is notoriously hard to do

  • You’re sales team hates prospecting, cold calling and generating new sales opportunities, they are not good at it, don’t have the time to do it so they do it haphazardly

  • They don’t “initiate First Contact’ enough . They are waiting for leads to fall on their plate to follow-up on
  • Because of this they have an unwillingness or inability to qualify prospects . Most sales people will run out and meet anyone who will meet them ( like Woody Allen once said , describe your perfect date, his response “ One that shows up” )

    What does this mean to the company?

    A ‘Constipated Sales Funnel” of new sales opportunities that clog the sales pipeline, take way to long to close, that never close or have no intention of ever buying

  • Missing out and NOT capitalizing on new market opportunities. You can’t quote on what you’re not even aware of.Competition gaining more market share than your company way faster than you.
  • Slow speed into the market

  • Hot talent leaves for greener pastures –top producers take your market and business intelligence with them
  • Sales people get swept away reacting to the business they’ve created and consequently stop creating a better, more lucrative business life.

    surfer wiping out

    Studies show that in sales time management that only 20% of the time of a sales person’s time is spent on things that actually produce results, sales or closed deals

    So if you can shift the focus of your teams time—and get 80% of their time on high results sales producing activities – you can virtually TRIPLE to QUADRUPLE the sales productivity

    Relying on your sales team is volatile at best

    “ 90% of all sales people say they hate prospecting and cold calling for new business. The other 10% are lying”

    If you’re sales team stops hunting and looking for new sales opportunities and prospecting for new business because they’re ‘Too Busy’, the sales pipeline gets dry and stops producing income

    “ Most sales people would rather eat glass than pick up the phone and prospect and cold call for new sales opportunities”

    Why it’s important to learn how to prospect and cold call & be able to set up appointments with top-level decision makers effortlessly & without rejection or resistance, keeping your ego intact.

    Now is the time to make this work , especially in this chaotic , tough soul sucking economy . It’s August 2009 and things still suck in the economy worldwide, signs are showing it’s going to get worse before better. Web search , SEO , Pay per click , direct marketing , referrals and word–of mouth –goodwill is all great –BUT … its’ never enough.

    Business is down, it’s slower than it’s ever been –relying on this with out a plan-B revenue stream that works… is like skydiving with one parachute – it makes better sense to have a back-up chute / plan or strategy …

    Make sense ?

    • Marketing is not getting enough leads to the sales team, the numbers and the ‘quality’ of the leads are low to lousy , with long sales cycles.
    • Marketing budgets have been significantly reduced
    • Traditional media is down 20% – 40% , print , radio , TV – Search , Google PPClick , Organic search also
    • All prospects seem to have ADD –It’s the “Attention Deficit Disorder Age” It’s impossible to grab their attention for 2 minutes to read your unsolicited e-mail or direct mail piece—Let alone 20 minutes to make a presentation with them

    For the last 5 years ( probably 10 years) all Sales Teams have been totally spoiled little princesses relying on the Internet for leads , and Pay per click for traffic .Marketing has been funneling leads and prospects to them— They didn’t have to pick up the phone and be “Pro-Active, or prospect and cold call new accounts and book meetings with them.

    What’s the problem with this?

    • It produces a negative sales productive mindset in the sales professionals brain –Inbound leads were 50% – 300% more abundant over the last 5 years . As a result, this has produced a per-conditioned mindset in the sales professionals to be reactive.

    q They have forgotten the ‘Basics’ that made them a Sales Superstar in the first place . They have relied on the Internet for so long or the Marketing department , they don’t know how to be pro-active and“Initiate first Contact.

    For example ;

    If your sales team has a “Dream Buyer” list of 1,000 potential new customers –

    Only 4% of any list, niche or target market is ready to Buy’ right now .

    Which means 40 out of the 1,000 will be ready to buy right now

    So what ?

    The challenge is that in order for your sales team to locate the 40 out 1,000 accounts that are ready to buy now, they have to connect and get through to the 960 that are not ready to buy .

    So what ? That’s their job , that’s why I pay them you may be thinking …

    q This is a massive waste of their time making Ill-timed calls to companies that are not ready to buy right now

    q Your sales team is wasting 75% of their scarce time trying to get through to accounts that don’t qualify and / or not ready tobuy .

    q Getting sales appointments with the right decision maker is notoriously hard to do

    TIME–is your sales teams most precious asset and the most wasted

    Your sales team only has 160 hours per month of selling time. So, if they’re wasting 112 – 120 hours a month trying to locate and get through to decision makers and find the golden 4% that are ready to buy now – you’re only getting 20% of actual selling time and sales performance … at best

    Which means to your company, 80% of their month is wasted doing non-selling work

    It’s like a garden hose turned on full blast just pouring down the drain of lost sales productivity

    • lost time , speed into market
    • lost sales ,
    • lost sales revenues

    Here’s another perspective on this ;

    Look at the sales targets and sales quota that your sales team is responsible for

    IE: $ 500,000.00 per year in sales quota or$ 40,000. per month

    Divide the $500,000.00 in sales target by the # of selling hours per year – 1,920 hours per year

    $ 500,000.00 in sales quota

    1,920 hours of selling time per year
    = $ 260.00 per hour in sales potential

    Sales Productivity and Sales Performance are the # 1 Issues with VP’s Of Sales, CEO’s and Presidents.

    What this previous example shows is that if you have a sales rep with a $ 500,000.00 per year sales target . You have a $ 260 per hour sales revenue potential sales person that is potentially wasting112 – 120 hours per month, trying to get through and book meetings with top decision makers(Basically doing the job of a $ 14. per hourTelesales , Customer developer )

    • You’re not paying your sales team to look for leads on the Internet
    • You’re not paying your sales team to prospect and cold call , send e-mails , leave voice mails with un-reachable prospects
    • You’re not paying your sales team to call on customers who don’t qualify or are not ready
      to buy

    It’s pretty unified with the Sales Managers and Presidents we talk with that — you’re paying your sales people to build relationships with qualified new accounts, make presentations close deals and win new business

    The average sales person that has a
    $ 500,000.00 – $ 1,000,000.00 sales quota yearly is wasting $ 29,000.00 –
    $ 60,000.00 per month in sales
    revenue potential

    That’s about $ 348,000.00 – $ 720,000.00 per year in lost sales revenue potential, per sales rep.

    It’s No wonder sales professionals are not making their numbers and sales targets

    The question I ask all my clients is ;

    Is what the sales team doing worth their hourly rate ?

    What’s their time worth ?

    What’s really the best use of their time ?

    Could you pay someone significantly less money to locate the prospects that are ‘Ready to buy’ and Open to new ideas and perspectives in your area.

    AND then… set up qualified meetings , Online Executive Web briefings and presentations for your sales team members

    If you can isolate activities that could be done by other people to create scale and leverage and create activities that have leverage built in. The idea is to focus on functions that create the best advantage for your business

    Having your sales people do the prospecting and cold calling for new sales opportunities does not give you the best advantage for your business

    “ There’s a Better, Easier, Faster and way more Cost Effective way to locate the golden 4% of your target market that is ready to buy now, expand your market audience, create a Massive Sales Pipeline… and get 300% more ‘Face Time’ and meetings booked with top level decision makers in your most desired niche markets”

    If you’re managing a sales team or driving the sales for your company or your own a business, I’d like to help you to ;

    Double to Triple your Sales Revenues in less than 6 months flat… Guaranteed”

    We have developed a proven , step-by- step turn key proven system that produces ‘real’ measurable and tangible results . Spanning the last 14 years we have worked with over 383 companies in over 37 different industries –of which 153 have been high tech and technology based.

    Our strategies, tips, techniques and methods have generated over$ 733 Million in Increased Sales Revenues for our clients.

    Our New Business Development solution integrates leading edge processes and ‘Best Practices’ like;

    • Telesales , Pro-active outbound Tele-Prospecting
    • Lead Generation using Sales
    • Web 2.0 properties like and Social media marketing like and
    • Permission based E-mail Marketing solutions
    • And , Online Executive Web Briefings and Virtual sales presentations with prospects.

    We can ;

    • Show you how to get your “ Dream Clients
    • Triple your Sales Pipeline in less than
      4 months .
    • Locate the customers that are ready to buy
      now, and Nurture the ones that aren’t
    • And, How to Get meetings and Executive Web briefings with any Top level Decision maker

    Here’s a brief outline of what we can do to help your company to accelerate your sales in record time ;

    1) We would hire ‘Hunter’ New Business Developers / Project Identifiers for your company – They would work in-house at your company and be part of your business development team, Helping your sales people make more sales, open more doors, generate more leads, set up more meetings and presentations with decision makers , and gain more opportunities to close more sales

    2) Your Inside Sales / Telesales Appointment Setting Center – How this will make you money ;

    • Get through and qualify 300 top decision makers per month and qualify them for interest and needs for your core business offerings
    • They will generate 30 –60 meetings per month for your sales team
    • They will be able to capture critical business and market intelligence on 3,600 – 4,000 companies per year on where the business is and when it’s going down .
    • And have all of this intelligence in your in-house CRM solutions for future business and Nurture marketing possibilities with e-mail

    3) We will help you develop your ‘Magnetic Marketing Message’ , your audio logo, your elevator speech that will be sexy, tantalizing and compelling to the ears and brains of top level decision makers in your most desired niche

    We will help build your ‘Core Story’ with tons of bad news. Exactly how to build high impact research and educational based Free Reports and White Papers to give away to your prime niche and vertical markets…………………….

    Build out 3 or 4 core problems you’re niche is experiencing by NOT using your product or services. You have to have knowledge that is of value to your niche market

    So whether it’s an e-mail, a direct mail piece , a voice mail or a conversation on the phone your target market will want to hear more. It will hit their “psychic wound’ and get them aroused and interested and wanting to take the next step. They will be calling you back across town or across the country

    You become a problem solver in your field. Instead of pitching companies on the value of using you, you educate them on the trends about their industry,–you diffuse the pressure and build up the trust with surprising data about success and failure, as well as trends that could cost them dearly, that they would be crazy not to view and read this information—This will enable you to get appointments and meetings with anybody

    4) Voice Mail techniques and strategies that generate a 70% return call response rate from top decision makers of any company in North. America–Voice mail is the hottest KEY to success to an Outbound Pro-active program

    • Exactly how to , step by step to create a voice mail message that will have your top decision makers calling you back 70% of the time .
    • 3 simple “Insider Secrets “ on how to structure 5 different variations of Voice mail –Get out of voice mail jail.
    • AND get call backs from all over North America effortlessly from any top decision maker in any niche

    5) Permission Based E-mail Marketing tips and strategies — How to implement proven tested permission based e-mail over-views and introductions to decision makers after you have had a conversation with them

    • Rich Media , video and audio based emails
    • How to implement a Nurture marketing systems to nurture the accounts that aren’t ready to buy yet.. As a result, 1 new business developer have a conversation with 4,000 top decision makers in any niche , per year.
    • The “insider secrets” to permission based e-mail marketing . How to implement a “Stay in touch’ program with your back-end data-bases of hot prospects . Be able to send theme-mails with PDF’s or white papers to download, Newsletters, E-Zines, videos to view , audio to listen to, links to click on and be able to track what they are reading , what they clicking on , how long they are reading your e-mails . Monitor their behavior and actions and rank and score them as to when they are “ ready to buy”

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